Blogging Jobs In Kenya 2026: Your Real Guide To Making Money As A Kenyan Writer
Blogging jobs in Kenya aren’t some fantasy anymore—they’re genuinely happening right now, and Kenyans are cashing out in ways that would’ve seemed impossible five years ago. Whether you’re in Nairobi, Mombasa, or a quieter town with solid internet, turning your writing skills into real shillings is 100% possible in 2026.
Here’s the honest truth: it’s not a get-rich-quick scheme, but it’s solid, legitimate work that pays better than you’d think if you’re strategic about it.
Why Blogging Jobs Are Actually Booming In Kenya
Let’s be real: Kenya has the kind of internet infrastructure, workforce talent, and growing digital economy that makes blogging jobs incredibly viable right now. International companies, startups, and agencies are desperate for writers who understand East African markets, write in clear English, and can actually deliver on time—and that’s exactly where Kenyan writers have a competitive edge.
Plus, the barrier to entry is laughably low. You don’t need a fancy office, a university degree in journalism, or connections to anyone important. Just decent internet, a laptop, and writing skills that don’t sound like a robot vomited on a keyboard.
By the way, M-Pesa payments make cashing out from international platforms ridiculously easy compared to before, so payment headaches are basically solved.
How Much Can Kenyan Writers Actually Earn?
Let’s talk numbers, because “blogging job” means nothing if it doesn’t pay your bills.
Freelance writing rates for Kenyans:
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Beginner bloggers: KES 500 – KES 2,000 ($5 – $20 USD) per blog post
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Intermediate writers: KES 2,500 – KES 5,000 ($25 – $50 USD) per article
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Experienced, niche specialists: KES 5,000 – KES 10,000+ ($50 – $100+ USD) per piece
Average hourly rates:
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Entry-level: Around KES 1,500 ($15 USD) per hour
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Mid-tier: KES 2,500 – KES 5,000 ($25 – $50 USD) per hour
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Expert level: KES 5,000+ ($50+ USD) per hour
For context, Kenya’s average salary hovers around KES 80,000 per month, so a freelancer landing 5–10 decent blogging gigs per month is already outearning the typical employed person—often without needing to leave home or deal with traffic.
The real kicker: experienced Kenyan bloggers who build their own blogs (instead of freelancing for others) are hitting KES 100,000 to KES 200,000+ monthly once they scale. That takes time, but it’s absolutely doable.
Types Of Blogging Jobs Available To Kenyans
Not all blogging work is the same, and depending on where you are with your skills and confidence, some paths are easier to start than others.
1. Freelance Blog Writing (Jobs You Apply For)
You find writing gigs on platforms, apply with samples, and get paid per article or per hour once hired.
The good:
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Quickest way to start earning
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No portfolio needed if you have writing samples
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Payment through M-Pesa and international wallets
The real talk:
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Competitive; you’ll lose some pitches to other writers
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Rates start lower until you build reputation
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Need to pitch consistently to keep work flowing
2. Content Writing For Local Companies
Kenya has a growing startup ecosystem, and many local businesses need blog content, website copy, and marketing material.
The good:
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Often higher rates than international freelance platforms
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Possible to negotiate retainer/ongoing work
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Direct client relationships (less middleman fees)
The real talk:
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Usually requires networking or cold outreach
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May need Nairobi-based contacts to get started
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Payment timelines can be slower than international platforms
3. Running Your Own Blog (Building An Asset)
Instead of writing for others, you build a blog in a niche you care about and monetize through ads, affiliate links, and sponsored posts.
The good:
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Can earn KES 100,000+ monthly once established
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You own the asset and build long-term income
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Flexibility to choose topics and schedule
The real talk:
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Takes 6–24 months before serious money arrives
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Requires consistent monthly effort
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Need basic technical skills or willingness to learn
4. Ghostwriting & Content Mills
Write articles for content mills, academic platforms, or ghostwrite for established authors and coaches.
The good:
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Steady work if you commit
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Lower barrier to entry
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Payment is reliable
The real talk:
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Often pays the least (KES 200–KES 500 per article)
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Not a path to high income (but better than nothing if starting out)
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Can feel soul-crushing if the topics bore you
Best Platforms For Kenyan Blogging Job Seekers
Here are the actual sites where Kenyans are finding blogging work right now.
Upwork & Freelancer.com
Global platforms with thousands of blogging projects. Both accept Kenyan writers and pay through multiple methods.
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Upwork: Competitive bidding; you create a profile and pitch projects
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Freelancer.com: Similar to Upwork; good for finding writing jobs in Kenya specifically
ProBlogger Jobs
One of the oldest, most trusted job boards for writers. Updated daily, no fees, and many jobs are remote-friendly for Kenyan writers.
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Check daily (jobs fill fast)
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Mix of one-off and retainer opportunities
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Payment varies but often better than entry-level freelance markets
Blogging Pro
Another solid job board specifically for blogging and writing roles. Free to use, curated listings.
Medium Partnership Program
Publish articles on Medium and earn based on readers’ engagement. Not the fastest money, but real writers in Kenya are making KES 5,000–KES 20,000+ monthly this way.
LinkedIn Kenya
Search “freelance writer,” “content writer,” or “blogger” on LinkedIn Kenya jobs. You’ll find real, legitimate openings from companies and agencies looking to hire Kenyans specifically.
Direct Pitching
Find blogs and websites in your niche, locate their editor contact, and pitch article ideas directly. Higher rates than job boards, and no platform fees.
Step-By-Step: How To Land Your First Blogging Job In Kenya
Step 1: Build A Tiny Portfolio (Even If It’s DIY)
You don’t need 10 published articles—just 2–3 solid samples.
Options:
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Write articles on your personal blog
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Create writing samples specifically for job applications
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Contribute to Kenyan blogs unpaid (just once or twice, to get published credits)
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Start a Medium account and publish 3–5 pieces
Pro move: Write in the niche you want to freelance in. If you want finance blogging jobs, write finance pieces. If tech, write tech.
Step 2: Create Profiles On 2–3 Job Platforms
Pick Upwork + ProBlogger, or try LinkedIn Kenya + Freelancer. Don’t scatter yourself too thin; focus on consistency.
On each profile:
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Write a clear, friendly bio mentioning your niche
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Link to your portfolio
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Set your rates (or let clients propose)
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Add a professional photo (face shows, builds trust)
Step 3: Apply To 5–10 Jobs Per Day (Seriously)
Your first applications might not land anything. That’s normal. Every “no” is data—maybe your samples need work, your niche choice was off, or the client wanted someone cheaper.
Apply to:
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Roles matching your niche and experience
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Anything that’s 80%+ a fit (don’t wait for perfect)
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Both beginner-friendly and slightly-above-your-level gigs
Step 4: Customize Your Pitches
Generic applications die instantly. For each job, spend 2 minutes personalizing:
“I noticed you need blog posts on personal finance for young professionals. I specialize in that exact topic and just published 3 pieces on budgeting for millennial Kenyans at [your blog]. Here’s how I’ll approach your project…”
Personal + specific = 10x better response rate.
Step 5: Land Your First Gig (Start Cheaper If Needed)
Your first blogging job might pay KES 500 or KES 1,000. Do it well anyway.
The goal:
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Prove you can deliver
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Get a positive review
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Build momentum
Once you’ve completed one solid project with good feedback, everything becomes easier. Second client, third client, rates climb.
Step 6: Keep Pitching While Working
Don’t wait until a gig ends to pitch new ones. Apply to 2–3 new opportunities every week while working on current projects. You’re building a pipeline, not one-off gigs.
Quick Reality Check: Timeline To Real Income
Month 1–2:
Land your first blogging job (KES 500–2,000). Complete it well, get a good review.
Month 3–4:
2–3 more gigs landing. You’re hitting KES 2,000–5,000 monthly from freelancing.
Month 5–6:
Consistent work; KES 5,000–10,000 per month. Some clients ask for repeat work.
Month 7–12:
If you’re consistent and good, hitting KES 10,000–30,000+ monthly. Possibly a retainer client or two.
Year 2:
You could realistically be hitting KES 50,000–100,000+ monthly if you stay focused and keep improving.
Not all paths are identical—some writers scale faster, some slower—but this is realistic if you’re consistent.
Blogging Job Mistakes Kenyan Writers Make (So You Don’t)
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Applying to everything: Generic pitches lose. Apply only to roles in your niche or very close to it.
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Starting way too cheap: “I’ll write for KES 200 per post!” screams desperation and attracts exploitation. Start at KES 500–1,000 minimum.
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Missing deadlines: One missed deadline kills your reputation instantly. Set personal deadlines 2–3 days before the client’s actual deadline.
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No follow-up: If a pitch gets no response, follow up politely once after a week. Then move on.
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Skipping the portfolio: “I’m new, but I can write!” doesn’t work. Show 2–3 samples, even if unpublished.
FAQ: Blogging Jobs In Kenya (Featured Snippet Ready)
Q1: Is it really possible to earn KES 100,000+ monthly as a Kenyan blogger?
Yes, but not immediately. Most successful Kenyan bloggers hit that mark within 1–2 years of consistent work, either through freelancing multiple clients or building their own blog. It requires focus, good writing, and smart niche selection.
Q2: What’s the fastest way to get your first blogging job as a Kenyan?
Apply to 50–100 jobs across ProBlogger and Upwork within the first two weeks. You’ll likely land your first gig by week 3–4 if you have even basic writing samples.
Q3: Can you get paid through M-Pesa for blogging jobs?
Most international platforms (Upwork, Freelancer) have withdrawal methods that connect to M-Pesa or Kenyan bank accounts. Some platforms pay directly to M-Pesa; others use PayPal or Wise. Check payment options before signing up.
Q4: Do you need a degree to get blogging jobs in Kenya?
No. Most employers care about your writing samples and portfolio, not your degree. Kenyan writers without formal journalism degrees are landing well-paying gigs regularly.
Q5: What niches pay the most for Kenyan bloggers?
Tech, finance, B2B marketing, and health/wellness typically pay 2–3x more than lifestyle or entertainment blogging. But any niche works if you specialize deeply.
Your Action Plan: Start This Week
Blogging jobs for Kenyans in 2026 are real opportunities. The people winning are the ones who started today, not “someday.”
Here’s what to do:
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By tomorrow: Create 2–3 writing samples (even if just on Medium or a free blog).
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This week: Sign up on Upwork and ProBlogger, set up your profile.
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Next week: Apply to 20 blogging jobs. Yes, 20.
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Within 30 days: You should have your first job offer.
The money follows consistency. Start this week, and by month 3, you could realistically have KES 5,000–10,000 monthly rolling in. By month 6, potentially way more.
Now it’s your turn.
Drop a comment and tell me:
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What niche are you thinking about (tech, finance, lifestyle, etc.)?
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Have you written anything before, or are you completely starting from zero?
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What’s your goal monthly income from blogging jobs?
From there, a tailored action plan specifically for your situation—which platforms to focus on, which niches to target, and a realistic 90-day roadmap—can be mapped out.